Feb '17 | Stretch Event Videos Across Entire Buyers Journey
It is corporate event planning season and we’re all interested in distributing budget towards items that convert more leads and deliver a higher ROI.
So what if I told you that hiring an event video production company for just one day during your event can produce at least six videos that span across your entire marketing funnel?
With some good video producing, it can. And here’s how:
Video crews bill by the day, so if you were to hire Patina Pictures to film just one day of your event we’d start by asking the following:
- Can we film a live demo of your product from your booth or another specified area?
- Is there a specific panel from an executive that we can capture, or can we interview them afterward?
- Is there a good time and place to pull in attendees for spontaneous interviews?
- Can we highlight a segment of your event that’s beyond the intellectual, that captures your customers heart strings rather than speaking to their bottom line?
- Where should we be to capture the best imagery and moments from your event?
From your answers, we’d help to create the following videos that help push buyers forward:
From just one day of event video production, at least 6 videos can be created that help your marketing organization push buyers through your sales funnel. For more information, contact us now for a free consultation and quote.
Categorized under: Video Production Tips & Tricks