Dec '15 | Behind the Scenes with Bay Area Video Production Company

Turning the camera around on my Bay Area video production team doesn’t happen as often as it should. But now, thanks to SOSKIphoto, I have incredible still photographs that will be showcased throughout 2016.

When I scored my first film investment at the age of twenty-six, the investor assured me I’d be fine as a business owner as long as I continued to surround myself with people who knew more than I did.

Now, with more than a decade in business, I can safely say that one of the reasons Patina Pictures continues to thrive is because of the incredible crew I draw upon. From script writers to project managers, make up artist, camera operators, sound technicians, art directors, video editors and animators, Patina Pictures draws upon a conglomerate of video production artist from the Bay Area, New York, and Los Angeles.  

My job, as the resident producer of the Bay Area company, is to evaluate each project, assemble an appropriate crew, set that goals, schedule, and budget, and then guide everyone toward the finish line.

Often, I describe my job as organizing creative chaos for a living. I spend my time partnering with executives, business owners, or marketing teams, then wrangle creative ideas until they fit nicely into proposals, pitch decks, copy or scripts. Then I set budgets, schedules, and hire the contractors, all while distributing lists, actionable items, and deliverables. Finally, the chaos dissipates, and answers to otherwise complicated problems are solved.

So whether you’re an executive needing creative production assistance with your corporate video, or an event company with a client that needs a sizzle reel, I can create a scope, assemble a team, and find a budgetary number that makes sense for your project.

Patina Pictures Bay Area Video Production specializes in:

• Creative Services: guiding clients through story ideation and discovery phases; writing scripts, copy, outlines, and interview questions.
• Account Management: creating and managing project scope, budget, schedule, and disseminating across teams accordingly.
• Production Management: finding locations, pulling permits, hiring vendors, crew, and talent.
• Video Production: creating shot lists, conducting interviews, directing talent and non-actors, and managing crew.
• Post Production: managing the editing, animation, and 3D creation processes; facilitating client reviews and final deliverables.

We’re a video production company located in the San Francisco Bay Area, but we work often in New York, Los Angeles, Alaska, Europe and anywhere else your video needs take us.